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Free cpe webinars
Unlocking the Power of ChatGPT for Business Advisory Services for CPAs


Cost Free
Presentation Length 1.0 hour

Recorded DateApril 30, 2024
CPE:Not available
(archived webinars do not offer CPE credits)
Course LevelBasic
Course Description

With ChatGPT, you can deliver faster and more accurate analysis, giving you more time to focus on strategic planning and business growth. By leveraging the power of Artificial Intelligence (AI), you can provide your clients with deeper insights into their financial performance, enabling them to make better business decisions. Are you ready to take your advisory services to the next level?

Join Mark Wickersham to learn how ChatGPT and other AI models can revolutionize your accounting and bookkeeping practices. This webinar is for CPAs, accounting professionals, and anyone keen to significantly boost their advisory capabilities and business impact.

Learning Objectives:

  • List the importance of business advisory for accounting firms

  • Identify three ways you can use ChatGPT to deliver business insights

  • Outline how to unleash the potential of ChatGPT for business plan reviews and actionable strategies

  • Determine how to deliver new, high-value services to your clients

  • Define how to present your services professionally and showcase your value using Ignition

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Ryan Embree

General Manager
(734) 474-7507


Ryan Embree has spent the last four years working in the accounting industry. In his role at Practice Ignition, he helps accounting firms embrace new technology and modernize their practices for success. He worked for Practice Ignition in Australia and the UK before relocating to Chicago last year.

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Mark Wickersham – Chartered Accountant, public speaker and #1 best-selling author – is known as the most sought-after profit improvement expert in the accounting community. He is famous for helping accounting firms double their profits in less than 18 months without having to work harder or do any uncomfortable marketing. Mark is passionate about this great accounting profession. He believes that we have the power to make a profound difference in the lives of our clients and in return accountants should be very richly rewarded. 

Unfortunately, the reality is very different; benchmarking studies show over half of accounting firms are actually making a true economic loss. Mark wants to CHANGE that. He is passionate about the accounting profession and helping accountants to become much more profitable. He believes every firm – including you – has the potential to double profits using the 7-step “Fastest Way To Double Your Profits” formula. He also strongly believes that the old business model (the way accountants are taught to run accounting firms) is not only commercially stupid but UNETHICAL. Practitioners owe it to clients to change their focus. Mark is also a widely published author on practice issues. In May 2011 his book, “Effective Pricing for Accountants”, was a number 1 Amazon bestseller. His other books include, “A Practical Approach to Value Pricing” and “How to Build a Successful Bookkeeping Business”, both of which have been widely acclaimed. In 2015 Mark was shortlisted in the AccountingWeb “Outstanding Contribution to Accounting” award. Mark has over 100 recommendations from accountants on LinkedIn; CONNECT with him on LinkedIn to get access to free resources Mark has created for accountants in practice.

About Our Sponsor

Ignition makes it simple to engage clients, get paid and run your accounting or professional services business on autopilot. From impressive online proposals to automated engagement letters and payments, we free you up to focus on what matters most - your clients.